10 min read
6 Free Google SEO Tools to Boost Your Search VisibilityExplore free Google SEO tools to optimize your site, track performance, and improve search rankings.
Zach ParuchFeb 12, 2025
General SEO
Whether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.
7 min read
5 Google News SEO Tactics to Help Your Content RankLearn how Google News works and how to get your content ranking on Google News and News surfaces.
Rachel BakerFeb 10, 2025
7 min read
How to Perform SEO Analytics: A 3-Step Guide to SuccessSEO analytics involves tracking a site’s search performance in search engines and acting on resulting insights to boost visibility.
Alex LindleyFeb 10, 2025
11 min read
International SEO: Best Practices for Global Online SuccessInternational SEO is the process of optimizing your website to rank across multiple countries and languages.
Asif AliFeb 06, 2025
7 min read
Semantic HTML5 for Content Writers — The Essential Guide
Google and Bing love Semantic HTML5, so it is great for SEO! This article provides a simple guide to the essential semantic HTML5 tags that content writers and copywriters should be using. Your competitors probably do not even come close to best practices, so correct use of semantic HTML5 tags in your content will give you the opportunity to be one step ahead in 2018 and beyond.Jason BarnardNov 01, 2017
6 min read
How To Measure the Impact of Your Site Migration
Site migrations require multiple stakeholders and intense processes. In the end, measuring success is sometimes forgotten or thought about retroactively. Don‘t fall into this trap. Use Semrush to set up your site migration for SEO success and provide easy-to-pull wrap up reports to key stakeholders to prove your value.Katie CunninghamJun 30, 2017
4 min read
Aggregate Review Schema: Recovering From a Spammy Structured Markup Penalty
Aggregate Review schema can be a great way for businesses to showcase both the number of reviews and the rating of individual products. Adding this markup to your website will then make you eligible for organic stars to show alongside your search listingsEmily SmithMay 18, 2017
6 min read
6 Common Misconceptions About SEO That Can Hurt Your Digital Marketing
The importance of SEO is hardly a secret in 2017. But, even though business owners may know how vital it is to optimize their sites, they are often guided by SEO misconceptions. This post busts all of the most common myths and misconceptions about SEO.Sergey GrybniakFeb 28, 2017
6 min read
13 Most Common Hreflang Mistakes [Semrush Study]
We analyzed 20,000 websites that have multiple language versions using the Semrush Site Audit tool — a powerful site auditor that checks websites according to approximately 50 parameters. Below you’ll see the percentage of websites with hreflang mistakes and issues which were detected on at least one page.Elena TerentevaFeb 15, 2017
7 min read
How To Develop Your International SEO Strategy
Your company has been growing and growing, and at some point, you’ve decided to go global. You’ve defined your overall business strategy, you know which countries you are targeting and who you will be competing against in the new markets. Your next logical step would be to evaluate your SEO opportunities in your target locations and think about how your digital presence should be organized.Maria RaybouldFeb 01, 2017