10 min read
6 Free Google SEO Tools to Boost Your Search VisibilityExplore free Google SEO tools to optimize your site, track performance, and improve search rankings.
Zach ParuchFeb 12, 2025
General SEO
Whether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.
7 min read
5 Google News SEO Tactics to Help Your Content RankLearn how Google News works and how to get your content ranking on Google News and News surfaces.
Rachel BakerFeb 10, 2025
7 min read
How to Perform SEO Analytics: A 3-Step Guide to SuccessSEO analytics involves tracking a site’s search performance in search engines and acting on resulting insights to boost visibility.
Alex LindleyFeb 10, 2025
11 min read
International SEO: Best Practices for Global Online SuccessInternational SEO is the process of optimizing your website to rank across multiple countries and languages.
Asif AliFeb 06, 2025
6 min read
Hot or Not? Check Your Images with Heat Maps
Do you suspect that your sales page leaves people cold? Do you think nobody’s reading your content — or, at the very least, they’re ignoring your Call to Action (CTA) buttons? Are the images on your website turning visitors off — or confusing them?Nichole Elizabeth DeMeréMay 25, 2016
4 min read
6 WordPress Plugins To Personalize Your Website's User Experience
User experience is a big deal, but the problem is that most sites provide a related posts widget that shows mostly irrelevant content. And that’s about as far as they go — everything is top-level and aimed at the average user.Adam ConnellSep 22, 2015
6 min read
Baidu 101: An Overview of Baidu Webmaster Tools
Companies with global aspirations need to address China and her biggest search engine. Baidu‘s increasingly varied and sophisticated offerings allow us to gain a glimpse into the priorities and thought processes around search in China.Wei Leen NgSep 03, 2015
4 min read
Did You Configure Your Site for the International Googlebot?
Once every so often, the SEO world is subject to a major shift that shakes its virtual tectonic plates to the core. In January this year, the tremor of this impending quake went unnoticed. This was characterized by a change in the foundational basis of SEO best practices internationally.Lalit SharmaAug 21, 2015
2 min read
5 Common Myths About Choosing Domain Names for International SEO
Is a .COM domain really the best choice for international targeting? Can a local TLD rank as well abroad as at home? Can a domain rank well internationally even when we don’t use ccTLDs? Read on to find out about the most frequent misconceptions concerning domain names and international SEO.Martin KuraAug 12, 2015
3 min read
Dips and Spikes in Traffic: Using the Position Changes Report in Semrush
As a former customer support specialist, I understand the most commonly asked questions by customers. One of these repeated questions was about the traffic graph. “Where did this huge dip/spike come from?” You would constantly monitor the traffic for a particular domain and out of nowhere this huge dip occurs in the graph. You prepare for the worst.Mike IsaacJul 27, 2015