10 min read
6 Free Google SEO Tools to Boost Your Search VisibilityExplore free Google SEO tools to optimize your site, track performance, and improve search rankings.
Zach ParuchFeb 12, 2025
General SEO
Whether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.
7 min read
5 Google News SEO Tactics to Help Your Content RankLearn how Google News works and how to get your content ranking on Google News and News surfaces.
Rachel BakerFeb 10, 2025
7 min read
How to Perform SEO Analytics: A 3-Step Guide to SuccessSEO analytics involves tracking a site’s search performance in search engines and acting on resulting insights to boost visibility.
Alex LindleyFeb 10, 2025
11 min read
International SEO: Best Practices for Global Online SuccessInternational SEO is the process of optimizing your website to rank across multiple countries and languages.
Asif AliFeb 06, 2025
12 min read
14 Google Sheets Formulas Every SEO Needs To Know
Spreadsheets are essential in our day-to-day as SEO analysts. We thought it would be a good idea to present a number of formulas we use to make our lives a little easier and speed up the process for you, too.Sebastian HovvAug 14, 2020
7 min read
Crawling and Scraping for Creating an Influencer Database: Python
In this tutorial, we will use crawling and scraping to create an influencer database using Python. You can get an interactive version of the tutorial to follow along, modify the code, or later use it as a template.Elias DabbasJul 31, 2020
14 min read
Essential Expert Tips on Fixing and Avoiding Google Penalties
As Semrush recent research revealed penalties from Google triggered by toxic inbound links come in many flavors. Each penalty type that we were able to detect has its nuances, demanding specific steps for treating it.Anton MarchenkoJul 17, 2020
15 min read
SEO for Startups: 5 Steps To Build Your Online Presence
In this guide, Kevin Indig gives insight into how startups should do SEO from A to Z to acquire more users, increase brand awareness and find product-market fit faster.Kevin IndigJul 02, 2020
11 min read
SEO Agency's Advanced Tips for Reporting SEO to Clients
The main reason for this lack of understanding is that vendors don’t set clear expectations, and they don’t educate the client. They also tend to not report what is happening and don’t explain to the client how their services are helping them. If you don’t have solid reporting, then from your client’s perspective you aren’t doing very good SEO work.Ron DodJun 24, 2020
11 min read
Content Analysis with XML Sitemaps and Python
In this guide, you will learn how to analyze the content of a website across time using their XML sitemap. And, you will learn how to extract categories, URLs, slugs, and authors using a reusable Python template for sitemap analysis, with an interactive notebook. You will also learn how to collect publishing trends by year, month, and week.Elias DabbasMay 08, 2020