Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Websites in the World, Updated January 2025
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 |  | – | 139,946,069,235 | 4.7 | 39.55% |
| 2 |  | – | 77,904,950,148 | 8.08 | 31.72% |
| 3 |  | – | 12,608,573,093 | 7.69 | 47.37% |
| 4 |  | – | 7,247,352,866 | 8.78 | 52.18% |
| 5 |  | – | 7,093,672,447 | 2.52 | 61.58% |
| 6 | reddit.com | – | 6,366,045,631 | 2.71 | 63.54% |
| 7 | bing.com | – | 6,121,638,223 | 3.69 | 46.89% |
| 8 | x.com | 1 | 4,777,274,494 | 7.16 | 45.96% |
| 9 | chatgpt.com | 1 | 4,672,562,063 | 2.73 | 42.35% |
| 10 |  | – | 3,681,372,477 | 4.26 | 52.64% |
| 11 | whatsapp.com | – | 3,600,032,072 | 3.71 | 65.7% |
| 12 |  | – | 3,278,854,495 | 6.66 | 39.55% |
| 13 |  | 1 | 3,251,870,696 | 2.48 | 51.03% |
| 14 | yahoo.com | 1 | 3,240,795,564 | 3.96 | 44.54% |
| 15 |  | 4 | 2,824,356,551 | 5.37 | 36.13% |
| 16 |  | 1 | 2,662,235,425 | 3.43 | 49.87% |
| 17 |  | 1 | 2,651,493,959 | 5.92 | 54.3% |
| 18 |  | – | 2,509,766,988 | 3.82 | 46.01% |
| 19 |  | 2 | 2,374,565,910 | 1.61 | 75.62% |
| 20 |  | 1 | 2,305,665,814 | 1.53 | 71.49% |
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Key Insights on Top Websites in the World in January 2025
As of January 2025, google.com is the most visited website in the World, attracting 139.95B monthly visits. youtube.com follows with 77.9B visits, and facebook.com records 12.61B visits.
In terms of user engagement, the average number of pages per visit across these sites is 4.54, with instagram.com leading at 8.78 pages per visit.
The average bounce rate is 50.9%, with twitter.com having the highest at 75.62%.
And youtube.com leads the way with the lowest bounce rate at 31.72%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
FAQs About The Most Popular Websites in the World
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Last updated: February 13, 2025
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