Google Trends is a useful tool for discovering trending topics, but most businesses can benefit from an option with more advanced features.
Consider the following Google Trends alternatives.
1. Semrush
Semrush offers two tools to identify and analyze trends in your industry.
The first is Keyword Overview, which shows a keyword’s popularity trend based on the estimated number of searches that keyword gets per month (i.e., search volume).
Enter a keyword that’s relevant to your business and choose your location.
You’ll then see the “Trend” section. Which shows you how popular a keyword has been over the past 12 months.
The second tool is Topic Research, which identifies trending topics related to a starting seed keyword (a broad term related to your niche).
First, type a seed keyword into the tool, select a location using the “Location” drop-down. And click on “Get content ideas.”
Once the tool generates a report, switch the “Trending subtopics first” toggle on to see trending topics for your keyword.
If none of the cards have the flame icon, then your keyword has no related trending topics at the moment.
Pricing
Semrush offers a free seven-day trial you can use to test out the software. Paid plans include:
- Pro ($139.95 per month)
- Guru ($249.95 per month)
- Business ($499.95 per month)
2. TrendFeed
TrendFeed helps you discover trending topics across dozens of industries and can send you alerts about trending news stories relevant to your business.
Here’s how to use it:
Select your industry in the left-hand menu to see trending stories and news articles.
Click on a title to read the featured news story.
Use “Save” to bookmark the story for later. Or “Share” to post it on social media.
You can also look up a keyword related to your business to see trending topics containing that keyword.
Pricing
TrendFeed offers a free seven-day trial. After that, a paid plan costs $25 per month.
3. Exploding Topics
Exploding Topics analyzes online searches, mentions, and conversations to uncover trends, promising startups, underserved marketings, and emerging product categories.
It’s one of the more popular Google Trends alternatives in recent years.
You can use it to review trending topics and interest graphs from the past 15 years.
Use the tool’s search bar to look for specific trends. Or take advantage of the category filter to review emerging trends across a particular area.
You can also set up alerts to receive notifications about new trends before they take off.
And Pro users can forecast interest and demand up to one year into the future.
Pricing
The basic version of Exploding Topics is free. The Pro plans start at $39 per month, billed annually.
4. Muck Rack
Muck Rack’s trends tool shows you trending topics on social media, TV networks, and news sites.
You can use it to compare the popularity of different categories and keywords.
Once you type in a term, the tool will generate a report showing how many articles were published on the topic in the past 12 months. And the top authors and outlets writing about the topic.
Pricing
Muck Rack Trends is free.
5. Treendly
Treendly is a Google Trends alternative designed for SEOs, investors, and ecommerce businesses that’s useful for finding trends across just about any country in the world.
The Treendly team also manually curates top trends for 10 countries.
The tool monitors and analyzes a large number of online sources to extract trends. And enriches the data with related topics.
Treendly can also forecast a trend’s popularity based on historical data.
Pricing
Treendly offers a limited free plan. The paid plan costs $99 per year.
6. Trend Hunter
Trend Hunter combines crowdsourcing and AI-powered analysis to curate trending topics.
It collects and displays trends across dozens of categories users can filter by type.
If you need more specific data, you can order custom trend reports with relevant ideas for your brand.
Or use Trend Hunter GPT (an AI generator tool) to uncover trends and ideas for your industry based on text prompts.
Pricing
Trend Hunter costs $199 per user per month, billed annually.
7. Pinterest Trends
Pinterest Trends is a free Google Trends alternative that shows you the top trends in the U.S.
It reveals keywords users are searching for across Pinterest. And allows you to filter trends by category, user age, and user gender.
You browse through trending keywords across 20+ categories, which makes it a good option for if you don’t have a specific term in mind.
Pricing
You can use Pinterest Trends for free.
Quickly Find Emerging Trends Using Google Trends Alternatives
You’ve reached the end of our list of alternatives to Google Trends.
Now, it’s time to choose an option that’s right for you. So you can find promising topics and create content that’s likely to help you grow awareness.
If you’re unsure of which one is the right fit, consider Semrush. Because it gives you multiple trend-related tools and much more.