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TOP Professional SEO Services in New York

List of TOP 83 SEO Companies in New York. Discover the most skilled marketing agencies from our community to outsource your marketing to.

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Digital Drew SEM
Digital Drew SEM

Full Service Digital Marketing Solutions

60 reviews
5

Full-Service Marketing Agency offering SEM, SEO, Organic Social Media, Web Development, and Email Marketing. Get real results driven by data. Our goal is ROI.

  • New York, New York, United States

  • SEO, Backlink Management +19

  • Healthcare & Hospital, Ecommerce +3

  • $1,000 - 2,500

BlueHat Marketing
BlueHat Marketing

Ranked #1 SEO company in Canada & USA for 18 years

33 reviews
5

20+ Years of Industry Experience As a results-oriented SEO and digital marketing agency, our goal has always been to deliver high-quality, quantifiable results to our clients, no matter their size or industry.

  • New York, New York, United States +2

  • SEO, Backlink Management +51

  • Ecommerce, Legal Services +3

  • Any

Brain Buddy AI
Brain Buddy AI

AI-Enhanced SEO for Precise Digital Growth

2 reviews
5

Achieve online growth with SEO by Brain Buddy AI 🚀. Our AI-powered SEO and digital marketing solutions deliver measurable results for SMEs. Start your path to success today 🛣️

  • New York, New York, United States +1

  • SEO, Backlink Management +29

  • Home Services, Insurance +25

  • Starting from $1,000

Straight North
Straight North

Hire Your Last Agency

72 reviews
5

Straight North is an industry-leading digital marketing agency providing targeted solutions designed to help your business attract the right customers, drive sales, increase e-commerce revenue, and generate sales leads.

  • New York, New York, United States +4

  • SEO, Shopify SEO +20

  • Fintech, Logistics +3

  • $2,500 - 5,000

WebFX
WebFX

DIGITAL MARKETING THAT DRIVES REVENUE® 📊

Proven track record
6 reviews
5

Capture more revenue from the web with all-in-one digital marketing solutions, including SEO, PPC, and web design, from the industry-leading team and AI-powered platform that's generated $10+ billion in revenue for our clients.

  • New York, New York, United States +2

  • SEO, Backlink Management +50

  • Healthcare & Hospital, IT +3

  • Any

Incrementors Web Solutions
Incrementors Web Solutions

Experts in SEO, Local & Ecommerce SEO

Proven track record
27 reviews
5

Award-Winning Digital Marketing Agency, Known For Best Customer Service & Great ROI. We help small & medium size companies to reach next level with our 12+ years of expertise in Google & other channels.

  • New York, New York, United States +4

  • SEO, Backlink Management +61

  • Home Services, Insurance +28

  • Any

Challenge

We started working on this google ad account from April, 2022 and provided a Google Ads audit with suggestions to improve the ad performance.

Solution

In April, we spent around $530K with an ROAS of 8.28x which is a 7.54% increase from its previous month.

Result

From month on month, we started to increase the ad spend by maintaining the google ROAS over 6x on the account. In November 2022, we spent over $1M with an ROAS of 6.8x.

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SeoProfy is a digital marketing agency with a focus on search engine optimization based on an advanced data-driven SEO approach.

  • New York, New York, United States +4

  • SEO, Backlink Management +35

  • Home Services, Insurance +29

  • Starting from $1,000

Are you a digital agency?

Boost your brand visibility and get quality inbound leads looking for expert help.

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Devenup SEO
Devenup SEO

Multi-Platform SEO Agency for your business growth

Proven track record
5

With data-driven SEO strategies and advertising campaigns, we help businesses impact the metrics that matter most, from traffic to revenue. Use the power of search on any platform to boost your sales.

  • New York, New York, United States +4

  • SEO, Backlink Management +29

  • Insurance, Fintech +19

  • Starting from $1,000

Bird Marketing
Bird Marketing

Digital Mastery, Delivered by Bird 🏆

Proven track record
26 reviews
5

Bird, a multi-award winning Digital Marketing Agency, transforms businesses through data-driven strategies, innovative solutions, and unparalleled expertise to achieve digital excellence.

  • New York, New York, United States +4

  • SEO, Backlink Management +14

  • Home Services, Insurance +29

  • Any

Mimvi | #1 SEO Agency NYC - Dominate The Search ✅
Mimvi | #1 SEO Agency NYC - Dominate The Search ✅

Dominate The Search - #1 SEO Agency

Proven track record
65 reviews
5

New York’s and Long Island Leading SEO Agency. Partner with Mimvi, the New York SEO company that increases your leads, traffic, and sales online.

  • New York, New York, United States +1

  • SEO, Backlink Management +25

  • Home Services, Legal Services +3

  • $0 - $5,000

Bulldog Digital Media
Bulldog Digital Media

Search marketing solutions that get you found

Proven track record
11 reviews
5

Bulldog Digital Media is a UK based SEO agency specialising in content, link building and digital PR. Founded in 2013 by Gareth Bull, the agency has grown to serve a diverse clientele, including local startups and global brands.

  • New York, New York, United States +2

  • SEO, Backlink Management +14

  • Ecommerce, Food & Beverages +3

  • Any

Elatre Creative Marketing Agency
Elatre Creative Marketing Agency

Top-Rated Marketing Agency | We Deliver Results 💪

Proven track record
28 reviews
5

We specialize in fast, effective marketing services with an understanding of global markets 🚀 Ready for a chat with someone who can turn your business goals into action plans—no boring PowerPoints? Book a call now and talk to our founder, Divya.

  • New York, New York, United States +2

  • SEO, Backlink Management +61

  • Home Services, Insurance +29

  • Any

Challenge

We started working on this ad account from January, 2020. Over time, we worked to reduce sales costs and were successful in achieving 24.54% lower cost per sale at a price of $36.23.

Solution

We created new search and performance max campaigns by researching quality keywords & writing compelling ad copies.

Result

Making monthly optimizations from January 2020 to November 2022, conversions increased by 160.33%, and conv. value increased by 162.45%.

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SearchX
SearchX

Precision in Every Search

11 reviews
4.9

SearchX is a full-service SEO marketing agency that focuses on helping businesses improve their organic search rankings and drive more revenue through targeted SEO strategies and solutions.

  • New York, New York, United States +4

  • SEO, Backlink Management +27

  • Home Services, Insurance +29

  • Starting from $1,000

Estes Media
Estes Media

The marketing team as a service agency

Proven track record
30 reviews
4.9

Estes Media is the done-for-you growth marketing team as a service agency helping brands with GTM, Branding, Websites and growth marketing. We powe up brands in the Construction and SaaS sectors to get more leads and grow

  • New York, New York, United States +2

  • SEO, Backlink Management +45

  • Home Services, Ecommerce +3

  • Starting from $5,000

Mettano
Mettano

From Local to Legendary - We Put You On The Map.

2 reviews
4.9

At Mettano, we drive results through expert local SEO for home service businesses. We'll get you ranked higher, get more local leads, and organically boost revenue with tailored strategies that deliver real, lasting growth.

  • New York, New York, United States

  • SEO, Backlink Management +21

  • Home Services, Healthcare & Hospital +3

  • $0 - $2,500

Design ME Marketing
Design ME Marketing

A proven SEO strategy that drives conversions

Proven track record
50 reviews
4.9

Design ME Marketing, a leading SEMrush partner, specializes in SEO and website design. We drive business growth with customized strategies, optimized sites, and focused campaigns to boost visibility, traffic, and conversions.

  • Deer Park, New York, United States

  • SEO, SEO Consulting +6

  • Home Services, Health & Wellness +1

  • $1,000 - $5,000

Asolace
Asolace

Financial Advisors: Need more clients?

2 reviews
4.9

We help financial advisors attract their ideal clients through conversion-driven website development and search marketing campaigns.

  • New York, New York, United States

  • SEO, Backlink Management +20

  • Fintech, B2B Services

  • $0 - $5,000

Swarm Digital Marketing
Swarm Digital Marketing

SEO that works || SEO-first web design || USA

4.9

SEO services by Swarm Digital (est. 2019) produce results. Best case-study: 17x ROI. Monthly SEO, One-time SEO, and audits. National, local, or regional. Need website work? Swarm does that too; design, development, and maintenance. Contact Swarm now!

  • New York, New York, United States

  • SEO, Mobile SEO +23

  • Fintech, Healthcare & Hospital +3

  • $2,500 - $5,000

Challenge

We started working on this ad account from June, 2021 and provided a Google Ads audit with suggestions to improve the ad performance. In June 2021 client was getting leads at CPA of $114.69.

Solution

We optimized campaign, keywords and conversion tracking

Result

After making changes & creating new campaigns by finding new keywords to bid on, we started to see a decrease in CPA. And by October 2021, the client was getting leads at CPA of $40 which is 65% less than the month of June.

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Digital Dot
Digital Dot

Connecting the Dots to Your Digital Success

Proven track record
11 reviews
4.9

Digital Dot ensures your business stands out with cutting-edge search engine optimization and effective PPC campaigns. Our expert team delivers long-term stability and instant impact, driving organic traffic and generating quality leads.

  • New York, New York, United States +1

  • SEO, Backlink Management +61

  • Home Services, Insurance +29

  • Starting from $5,000

Rothbright
Rothbright

The future is bright when working with Rothbright.

4.9

Rothbright plans, builds, and manages digital product development, search engine marketing, paid advertising, hosting, web design and development, email marketing, data analytics, and CRO functions for 100+ clients.

  • New York, New York, United States +4

  • SEO, Backlink Management +61

  • Home Services, Insurance +29

  • Any

SEO Image - SEO & Reputation Management
SEO Image - SEO & Reputation Management

We Keep Clients for Decades!

12 reviews
4.9

For over 22 years, SEO Image has been the trusted partner for businesses of all sizes—from small startups to recognizable brands and Fortune 1000 companies—offering unmatched expertise in SEO and Online Reputation Management (ORM) services.

  • New York, New York, United States +1

  • SEO, SEO Consulting +18

  • Healthcare & Hospital, Ecommerce +3

  • Starting from $2,500

Espial Solutions LLP
Espial Solutions LLP

Connecting Brands

20 reviews
4.9

Espial Solutions is a cutting-edge marketing agency specializing in AI-driven SEO, PPC, social media, and immersive content strategies. We empower startups, SMEs and Enterprises to grow, innovate, and lead in the digital space.

  • New York, New York, United States

  • SEO, Technical SEO +7

  • Manufacturing, B2B Services +1

  • Any

PBJ Marketing
PBJ Marketing

🏆 Google Ads | PPC | SEO | Web Design 🚀

Proven track record
20 reviews
4.9

PBJ Marketing delivers top-tier digital marketing solutions, specializing in SEO, PPC, and Web Design to enhance online visibility and drive business growth. Our data-driven, client-focused approach ensures measurable results and maximum ROI.

  • New York, New York, United States +1

  • SEO, Backlink Management +61

  • Home Services, Insurance +29

  • Starting from $2,500

Thrive Internet Marketing Agency
Thrive Internet Marketing Agency

📈 Results Driven Digital Marketing Agency

50 reviews
4.9

Thrive 🪴 Internet Marketing Agency is an award-winning digital marketing company that offers a full spectrum of data-driven web marketing services. We develop growth-oriented online marketing campaigns that make a positive impact on businesses.

  • New York, New York, United States +4

  • SEO, Backlink Management +60

  • Home Services, Insurance +29

  • Starting from $1,000

Challenge

The client experienced a decrease in website traffic and a corresponding decline in conversion rate optimization (CRO) metrics. Organic revenue remained stagnant, fluctuating in the range of $45,000 to $60,000 per month with no signs of consistent growth.

Solution

We commenced by analyzing historical data, rectifying issues, and initiating a comprehensive SEO approach covering technical, on-page, and content optimization.

Result

A 220%+ traffic increase in 12 months and an impressive 320% revenue growth, now at $167K per month, showcasing the remarkable value of their SEO investment.

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Kraus Marketing
Kraus Marketing

Make a Brand Impact™

5 reviews
4.9

Since 2008, Kraus Marketing has been delivering innovative branding, videography, web design, and digital marketing services. Our dedicated team drives growth for businesses from small to enterprise-level with a strategic, results-driven approach.

  • New York, New York, United States +2

  • SEO, SEO Consulting +35

  • Home Services, Insurance +29

  • $2,500 - 5,000

Growth Marketing Pro
Growth Marketing Pro

Get More Customers

12 reviews
4.9

No fluff, just growth. Work one-on-one with the experts at Growth Marketing Pro and watch your business grow.

  • New York, New York, United States +3

  • SEO, Backlink Management +46

  • Home Services, Insurance +27

  • Starting from $5,000

Suffolk County Webmasters
Suffolk County Webmasters

A New Website Will Help Your Business Grow

8 reviews
4.9

Suffolk County Webmasters (Sucoweb) is a website creation company based on Long Island, New York. We specialize in designing, managing and optimizing business websites, especially for small businesses who need to appeal to a local audience.

  • Holtsville, New York, United States

  • SEO, Mobile SEO +37

  • Ecommerce, Legal Services +3

  • $0 - $2,500

Blue Bear Digital
Blue Bear Digital

Your Digital Growth Partner

4.9

We provide Digital Marketing Services to help you achieve your goals; optimize resources and maximize returns, by leveraging our knowledge, experience and commitment to client success. This way, you can focus on running your business, while we take

  • New York, New York, United States

  • SEO, SEO Consulting +35

  • Ecommerce, Health & Wellness +2

  • Starting from $2,500

Lounge Lizard Worldwide
Lounge Lizard Worldwide

360° digital marketing and branding experts.

20 reviews
4.9

Lounge Lizard is a leading digital agency with 25+ years of excellence. We specialize in web design, branding, and digital marketing, delivering innovative strategies and measurable results.

  • New York, New York, United States +4

  • SEO, Backlink Management +50

  • Media & Entertainment

  • Starting from $5,000

OmniFlow Digital
OmniFlow Digital

Making Google love you, one click at a time!

4.8

OmniFlow Digital builds a compelling presence for businesses with the most innovative and effective SEO strategies. This includes on-page, off-page, and technical SEO in full-service and consulting-service formats.

  • South Salem, New York, United States

  • SEO, Backlink Management +11

  • Insurance, Ecommerce +3

  • Starting from $2,500

Challenge

The website had fundamental issues consisting of but not limited to Poor website structure, foundational errors, technical limitations, no authority, and weak on-page elements that were hindering ranking and visibility.

Solution

Proposed solutions encompass existing on-page enhancements, meticulous resolution of technical errors, systematic server-side issue rectification, and the execution of a comprehensive on-page and off-page strategy to establish genuine authority.

Result

Upon implementing these solutions, the client experienced a remarkable upsurge in website traffic, achieving the target 1000% increase. Simultaneously, user engagement was also improved significantly, translating into a higher rate of quality conversions, enhancing overall business performance.

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Within
Within

The Performance Branding Experts

18 reviews
4.8

WITHIN is the leading Performance Branding company. We work with renowned brands like The North Face, Ben & Jerry's, Foot Locker, Movado Group, and Casper, aligning their marketing and business objectives through integrated media and content services

  • New York, New York, United States

  • SEO, Backlink Management +30

  • Ecommerce, Food & Beverages +3

  • Starting from $5,000

Cloud Business Software
Cloud Business Software

Optimisation web, performance garantie

4.8

Cloud Business Software designs and optimizes high-performance SEO websites for optimal natural referencing.

  • New York, New York, United States

  • SEO, Backlink Management +21

  • Ecommerce, IT +3

  • Starting from $5,000

BitterRoot Content
BitterRoot Content

if we fail to achieve, we'll help you free

4.8

leveraging the knowledge we gained from working with leading retailers and harvard-backed research, we partner with business owners to create and implement custom SEO and marketing strategies that shine as bright as the goods and services they sell.

  • New York, New York, United States

  • SEO, Backlink Management +61

  • Home Services, Insurance +29

  • Starting from $1,000

Novi.Digital
Novi.Digital

Dedicated to the Sustainable Growth of our Clients

2 reviews
4.8

Novi.Digital are a multi-award-winning specialist SEO, PPC and Paid Social Agency. Since 2009, the team at novi have worked exceptionally hard to become industry leaders. Their proprietary software platforms enable their clients to grow year on year

  • New York, New York, United States +2

  • SEO, Mobile SEO +45

  • Insurance, Fintech +3

  • Starting from $2,500

Slaterock Automation
Slaterock Automation

Ai Optimized SEO, PPC and Adaptive Outreach

12 reviews
4.8

AI-powered digital marketing agency specializing in innovative SEO content, email, text, social media campaigns, and dynamic AI PPC ads for superior audience engagement across multiple platforms.

  • Uniondale, New York, United States +2

  • SEO, Backlink Management +36

  • Fintech, IT +3

  • $1,000 - $2,500

Mannix Marketing
Mannix Marketing

Success Measured

Proven track record
4.7

A lead generation agency providing SEO, PPC, web design and other digital marketing services. We work toward measurable results for our clients, sharing those results, and celebrating successes.

  • Queensbury, Queensbury, New York, United States

  • SEO, SEO Consulting +23

  • Healthcare & Hospital, Manufacturing +3

  • Starting from $2,500

Black Kite Marketing
Black Kite Marketing

Local SEO & Content Marketing

4.7

Black Kite Marketing provides Local SEO, Website Design and Social Media Marketing services for small businesses in Long Island, NY. Our goal as a company is to give Long Island business owners the competitive edge they need to stay relevant in the

  • Melville, New York, United States

  • SEO, Mobile SEO +18

  • Real Estate, Sports & Fitness +2

  • $1,000 - 2,500

BlueHuki Marketing
BlueHuki Marketing

Propel Your Business Up Online

21 reviews
4.7

We were founded by an MIT graduate and Johns Hopkins PhD. We are a data-driven website and digital marketing agency that will propel your business online with solutions that work for your budget and industry.

  • New York, New York, United States +1

  • SEO, Backlink Management +54

  • Ecommerce, Legal Services +3

  • Starting from $1,000

Nexa Growth Lab
Nexa Growth Lab

Management, Online Presence, and Advertisement

4.7

At NEXA Growth Lab, we specialize in optimizing your digital presence, streamlining your communication, and sale systems to enhance your business's efficiency and performance.

  • New York, New York, United States

  • SEO, Wordpress SEO +3

  • Legal Services, Real Estate

  • Starting from $1,000

Cube Creative Design
Cube Creative Design

Thinking Outside The Box

4.7

Our goal is to help your businesses grow by managing your online presence. This includes your website, website content, social media, online reputation, and online advertising. Inbound Marketing Specialists - We're Recommended. Cube Creative was

  • Port Jefferson, New York, United States +1

  • SEO, Mobile SEO +20

  • B2B Services, Construction +3

  • $5,000 - 10,000

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Popular Services for SEO firms in New York
Popular Business Size for SEO firms in New York

What is SEO Optimization in New York?

Looking to grow your business in a competitive market like New York? SEO agencies are key to unlocking your online potential. They help businesses rank higher on search engines like Google, driving targeted traffic that leads to real results.

SEO isn’t just about visibility—it’s about connecting with the right audience. From local SEO strategies tailored to the unique New York market to advanced technical optimization, the right SEO agency can make all the difference.

In this guide, we’ll walk you through the steps to finding the perfect SEO partner. Whether you’re a small business owner or leading a larger company, these insights will help you choose an agency that fits your goals.

What Does an SEO Consultant in New York Do?

An SEO consultant in New York improves your website’s rankings on search engines like Google and Bing. Their main goal is to bring more targeted visitors to your site. They use a mix of technical skills, creative strategies, and data-driven approaches. Here’s what they do:

  • Audits:

    Every project starts with an SEO audit. This is a full check of your website to spot issues such as slow loading speeds, broken links, or indexing problems. These audits create a clear plan for fixing errors and improving your website.
  • Keyword research:

    Consultants find the best keywords to target, based on what your audience is searching for. These keywords connect your business with potential customers. They also help your site rank for the right searches.
  • Competitor analysis:

    Analyzing competitors helps you find ways to outperform them. SEO experts look at what works for your competitors. This could be keywords, backlinks, and content strategies. They then use that knowledge to create a stronger plan for your website.
  • On-page optimization:

    This step focuses on improving your website's structure and content. Consultants work on meta tags, headers, images, and internal links. These changes make your site easier to navigate and more search-engine friendly.
  • Off-page optimization:

    Building backlinks from trusted websites is important for off-page SEO. Consultants focus on earning quality links to boost your site’s authority. This helps it rank higher in search results.
  • Content marketing:

    Great content is essential for SEO. Blogs, articles, and other resources keep you relevant in your niche. These types of content attract visitors, build trust, and improve rankings.
  • Technical SEO:

    Fixing technical problems on your site is critical. Consultants address issues like crawl errors, mobile usability, and site speed. Doing this improves the user experience and makes it easier for search engines to understand your site.
  • Local SEO:

    Local SEO is vital for businesses in New York. It optimizes your Google My Business profile, manages online reviews, and ensures your business appears in map results. Local SEO helps nearby customers find you easily.
  • Mobile SEO:

    With so many people using smartphones, mobile SEO ensures your site is fast and user-friendly on mobile devices. You can get responsive designs, fast loading times, and clear navigation for smaller screens.
  • Reporting and analysis:

    SEO success depends on tracking results. Consultants provide regular reports on traffic, rankings, and conversions. These insights show what’s working and help refine strategies for better results.

An SEO consultant combines these services into a complete strategy customized to your business. They focus on making your website easier to find, driving high-quality traffic, and helping your business grow. Their work doesn’t stop at visibility—they aim for real results—such as increased leads, sales, and engagement.

Why Should I Hire a New York SEO Firm?

Hiring a New York SEO firm can transform your online presence. SEO firms specialize in optimizing websites to improve rankings, drive traffic, and boost revenue. They provide expert strategies tailored to your business goals and the local New York market.

The impact of SEO is undeniable, as organic search drives 53% of all website traffic. It’s the largest source of online visits. Businesses investing in professional SEO also see 12.2% higher conversion rates compared to those without it.

If your website struggles to attract visitors or to rank highly, an SEO firm offers the tools to identify and fix these issues. Because they are up-to-date on evolving algorithms and SEO trends, they can ensure your strategy remains effective.

Outsourcing SEO saves valuable time and resources. A professional team can handle complex tasks, such as keyword research, technical optimization, and link building, while you focus on running your business. They start with a comprehensive audit of your site, and identify key opportunities to create a strategy that delivers results.

In a fast-paced city like New York, competition is fierce. An SEO firm can give you the edge by enhancing visibility, targeting local customers, and increasing conversions. Partnering with experts helps your business thrive in a competitive digital landscape.

How Do I Choose an SEO Agency in New York for My Business?

Choosing the right SEO agency in New York is essential for your business’s growth. With so many options, you need a clear process to make the best choice. Follow these steps to find an agency that matches your needs.

  • Check Semrush rankings:

    Semrush rankings list top SEO agencies based on their expertise and results. Start by reviewing these rankings to identify trusted agencies in New York.
  • Look at Google reviews:

    Google reviews give real feedback from clients who have worked with the agency. Check for positive reviews and note how the agency handles any negative ones. Agencies with consistent, high ratings are often more reliable.
  • Find a local agency:

    Choosing an agency near your business has its advantages. Local agencies are easier to meet with in person, and they’re familiar with the New York market. Proximity can also help with better communication and faster responses.
  • Visit the agency’s website:

    Explore the agency’s website to learn about their services and approach. Look for details on how they handle keyword research, link building, and technical SEO. Also, check for case studies that show their success in working with businesses like yours.
  • Read client reviews and testimonials:

    Check other verified platforms for client reviews. These reviews provide insights into the agency’s reliability, expertise, and ability to deliver results.
  • Look for success stories:

    Successful agencies often highlight their best projects. Look for examples where they’ve improved rankings, increased traffic, or boosted revenue for their clients. Success stories give you a glimpse of what to expect.
  • Contact the agency:

    After narrowing down your options, contact the agencies on your list. Share your goals and ask about their process, pricing, and timelines. Pay attention to their response time and professionalism. A good agency will take the time to understand your business and offer tailored solutions.
  • Try Semrush’s “Get Matched” Feature:

    If you’re still unsure, this tool simplifies the process by connecting you with the right agencies.

The right agency will work as a partner, helping you grow your online presence and achieve long-term success.

What Red Flags Should I Watch Out for When Hiring an SEO Firm in New York?

Hiring an SEO firm can help your business grow, but the wrong choice can waste time and money. Watch out for these red flags:

  • No SEO audit:

    A good firm will always start with an audit. This step identifies issues with your website and helps create a clear plan. If no audit is offered, the firm may not fully understand your needs.
  • Guaranteed results:

    Be cautious if a firm promises guaranteed results like “we will get you to the top of Google.” Rankings depend on many factors, and no one can control search engines. These promises often indicate unrealistic expectations.
  • Lack of transparency:

    Trustworthy firms explain their methods clearly. They also share regular updates on their progress. If a firm avoids explaining its strategy or doesn’t offer reports, this is a major warning sign.
  • Black-hat tactics:

    Avoid firms that use unethical practices such as keyword stuffing, hidden text, or buying backlinks. These tricks may give short-term results but often lead to penalties that harm your website in the long run.
  • Outdated or poor content:

    SEO needs accurate, high-quality content to succeed. Firms that produce low-quality or outdated content can hurt your credibility and fail to attract the right audience.
  • No case studies or reviews:

    A reliable firm should share examples of past success. If they can’t provide case studies or client testimonials, they may not have enough experience or proven results.
  • Overemphasis on links:

    Backlinks are important, but they’re only one part of SEO. Firms that only focus on links and ignore content, technical SEO, or other factors are unlikely to deliver real results.
  • No clear reporting:

    Reliable SEO firms provide detailed monthly reports. These reports should show metrics such as traffic, rankings, and conversions. Without this, you won’t know if their work is effective.

By avoiding these red flags, you can find a trustworthy SEO firm in New York. A good partner will use ethical methods, provide clear results, and help your business grow sustainably.

What Are the Key Success Metrics of an SEO Consultant in New York?

Organic search remains a dominant driver of website traffic. In 2024, it accounted for approximately 45.1% of all clicks on search results. Measuring success in SEO involves tracking specific metrics to evaluate performance and impact. Here are the key metrics every SEO consultant in New York should focus on:

  • Organic traffic:

    This measures how many visitors come to your website from non-paid search results. A steady increase in organic traffic reflects improved rankings and relevance. Tools such as Google Analytics help track this metric.
  • Keyword rankings:

    This shows where your website ranks for specific search terms. Ranking high for relevant keywords increases visibility and brings in more targeted traffic. Regularly monitor keyword rankings to identify growth or areas needing attention.
  • Click-Through Rate (CTR):

    CTR represents how often users click on your website after seeing it in search results. A high CTR means your titles and meta descriptions are engaging and relevant. Optimize these elements to improve CTR and drive more visitors.
  • Referring domains:

    The number of unique websites linking to your site reflects your domain’s authority. High-quality referring domains boost your credibility and help search engines trust your content.
  • Pages per session:

    This metric tracks how many pages users view during a visit. A higher number indicates that users find your site engaging and easy to navigate. Improve internal linking and content quality to increase this metric.
  • Average session duration:

    The amount of time users spend on your website signals how valuable they find your content. Longer durations suggest engaging, useful content. To encourage visitors to stay longer, add videos, images, and interactive features.
  • Time on page:

    Similar to session duration, this measures how long users stay on a specific page. Low time on a page may indicate irrelevant or unhelpful content. Refine your content to align with user intent.
  • Bounce rate:

    A high bounce rate means users leave without interacting further. To reduce this, improve page load speed, ensure mobile friendliness, and provide clear calls to action.
  • Exit rate:

    This shows the percentage of users who leave from a specific page. While some exits are natural, high exit rates on important pages may highlight issues in content or navigation.
  • Core web vitals:

    Google uses page loading speed, interactivity, and layout stability as ranking factors to enhance user experience and search rankings.
  • Indexed pages:

    The number of pages indexed by search engines shows how much of your content is discoverable. Ensure proper technical SEO to maintain and grow indexed pages.
  • Organic traffic conversions:

    The ultimate measure of success, conversions show how many visitors take desired actions such as purchases, form submissions, or sign-ups. Track this metric to ensure your SEO efforts drive business results.

Tracking these metrics helps improve strategies, bring in more traffic, and get better results for your business.

What Questions Should I Ask the Best New York SEO Firms Before Hiring One?

Asking the right questions ensures you choose the best SEO firm for your business. Here’s what to ask:

Relevant Background

  • Have you worked with businesses in our industry before?
  • Can you share case studies or results from similar clients?
  • Does your team hold SEO-related certifications or accreditations?
  • How do you define success in SEO for clients?
  • What is your pricing model, and are there flexible payment options?

Services and Processes

  • What specific SEO services do you provide, and do you offer complementary services like PPC or content marketing?
  • How do you approach keyword research and how will you create a strategy tailored to my business?
  • What is your link-building process, and how do you ensure backlinks are high quality?
  • How frequently will I receive reports, and what key metrics will you include?
  • Which tools and platforms do you use, and will I have access if needed?
  • How do you stay updated on algorithm changes and SEO trends?

Project-Specific Questions

  • How will you align your strategies with my business goals?
  • Which tactics do you think will be most effective for my brand?
  • What is the estimated timeline for seeing measurable results?
  • Who will manage my account, and what is their experience level?
  • How will you communicate progress, and what channels will you use?
  • What role will my team play in the process to ensure success?

Addressing these questions will give you insights into the agency’s expertise, methods, and communication style. This will ensure that the firm aligns with your goals and delivers effective results

Find the Perfect SEO Partner with Semrush

Take control of your digital growth by partnering with the best SEO agency in New York. Semrush provides you with access to a curated list of top agencies, each ready to elevate your online presence. Whether you need better rankings, more traffic, or improved conversions, the right agency can make it happen.

With a proven track record of success and strategies tailored to your goals, these experts are equipped to deliver measurable results. Start your journey to better visibility, more leads, and lasting growth today. Use Semrush to find your perfect SEO partner and give your business the competitive edge it deserves!